Privacy Policy

This Privacy Policy explains how Wave LED Controls ("Wave LED Controls," "we," "us," or "our") collects, uses, discloses, and safeguards personal information when you visit waveleds.ca (the "Site") or interact with our products and services, including holiday lighting design and installation, permanent Christmas/roofline lighting, LED control systems and programming, low‑voltage wiring, and related support (collectively, the "Services").

If you do not agree with this policy, please do not use the Site or Services. You can contact us at [email protected] with any questions.

1) What We Collect

We collect information that you provide directly to us, information collected automatically when you use the Site, and information from third parties.

A. Information you provide (examples):

• Identifiers & contact details (name, email, phone, address)
• Project details (property type, photos/videos of the install area, measurements, product preferences)
• Order and billing details (purchase history, service records). Note: payment card data is processed by our payment processors; we only receive limited tokens/confirmations
• Communications (quotes, messages, support requests, reviews, survey responses)
• Marketing preferences (email/SMS consent choices)

B. Information collected automatically when you use the Site:

• Log and usage data (pages viewed, time on page, referring/exit pages, clicks)
• Device and technical data (IP address, browser, OS, device identifiers)
• Approximate location based on IP (you can limit location collection via device/browser settings)

C. Information from third parties (where permitted):

• Lead sources/marketing partners
• Payment processors (payment confirmation, fraud signals)
• Analytics and advertising partners (aggregated or pseudonymous usage insights)
• Social media platforms if you interact with us there (profile name, email as allowed by your settings)

Sensitive information. We do not intentionally collect sensitive personal information (e.g., health, biometrics, government IDs). Please do not submit such data.

2) How We Use Information

We use personal information to:

• Provide, operate, and maintain the Services (quotes, scheduling, installation, support)
• Process transactions and send related information (confirmations, invoices)
• Communicate with you (service notices, responses to inquiries)
• Personalize and improve the Site and Services (analytics, diagnostics, quality assurance)
• Send marketing communications with your consent (email/SMS). You may unsubscribe at any time (email links) or reply STOP to SMS
• Detect, prevent, and respond to security incidents, fraud, and abuse
• Comply with legal obligations and enforce our Terms

We may aggregate or de‑identify data so it no longer identifies you; such data may be used for analytics, product improvement, and business reporting.

3) Lawful Basis / Our Reasons (Canada)

Where required by applicable law, we rely on one or more of the following bases: your consent (express or implied), to provide or fulfill a contract with you, legitimate business interests (e.g., securing our Services, improving the Site) where permitted, and legal obligations (e.g., tax, accounting, regulatory requirements).

You may withdraw consent at any time by contacting [email protected] (this won't affect processing already performed).

4) When We Share Information

We share personal information only as needed, including with:

• Service providers that help us operate (hosting, payment processing, email/SMS delivery, analytics, customer support). These parties are obligated to handle data per our instructions and applicable law
• Professional advisors (legal, accounting) under confidentiality
• Authorities when required by law, legal process, or to protect rights, safety, or property
• Business transfers in connection with a merger, acquisition, financing, or sale of assets (we will continue to protect your information as required by law)

We do not sell your personal information.

5) Cookies, Analytics & Ads

We use cookies and similar technologies to run the Site and understand usage. Cookies may be necessary (e.g., security, session), functional, or performance/analytics. Your browser may allow you to block or delete cookies; some features may not work without them. If we use advertising cookies or retargeting in the future, we will update this Policy and, where required, seek your consent.

Do‑Not‑Track: At this time, we do not respond to DNT signals because no industry standard exists.

6) Social Logins & Integrations

If you choose to interact via social platforms (e.g., viewing or messaging us on Instagram/Facebook), those platforms may provide limited information to us per your settings. Their use of your information is governed by their policies.

7) Retention

We keep personal information only as long as necessary for the purposes described above, to comply with legal obligations, resolve disputes, and enforce agreements. When no longer needed, we will delete or de‑identify information unless a longer retention period is required by law.

8) Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is 100% secure; use the Services at your own risk. If we believe the security of your information has been compromised, we will take steps required by law to notify you.

9) Children's Privacy

Our Services are not directed to children under 18. We do not knowingly collect personal information from children. If you believe a child has provided personal information, contact [email protected] and we will delete it as required.

10) Your Choices & Rights (Canada)

Depending on your location, you may have rights to access, correct, or delete personal information we hold about you, and to withdraw consent to optional processing.

To make a request, email [email protected] and describe your request. We will respond in accordance with applicable laws. We may need to verify your identity before acting on a request.

If we send you marketing emails or SMS, you can unsubscribe via the link in the message or reply STOP to SMS. Transactional or service communications may still be sent.

You may have the right to file a complaint with the Office of the Information and Privacy Commissioner for British Columbia (OIPC BC) or the Office of the Privacy Commissioner of Canada (OPC).

11) International Transfers

We are based in British Columbia, Canada, but we and our providers may process information in other provinces or countries (e.g., the United States). Where required, we use appropriate safeguards for cross‑border transfers.

12) Changes to This Policy

We may update this Policy from time to time. The "Last updated" date above reflects the latest revision. Significant changes may be highlighted on the Site. Your continued use of the Site after changes means you accept the updated Policy.

13) Contact Us

If you have questions or wish to exercise your privacy rights, contact us:

• Email: [email protected]
• Website: waveleds.ca
• Phone (general inquiries): (604) 991‑3163

For faster service, include your name, the email/phone used with us, and a description of your request.